SAMSUNG

— Awesomeship

For Samsung's annual iteration of the “Awesome is for Everyone” campaign, we produced a series of films, where the heroes react dramatically when the devices comes under threat. It’s these small, fun and at times, trivial, moments of jeopardy that we played with in the production of this campaign.

Role: Associate Producer

Client: Samsung

Production Company: Biscuit Films

Director: Daniel Warwick

Location: Cape Town, South Africa

The campaign was completed by bespoke shoppable social edits, turning our moments of jeopardy into real RTB's.